y

San Francisco is a city where everyone is always welcome. Now that our gate is open, we can't wait to see you in our city again. And the next time you visit San Francisco, you'll find plenty of friendly faces ready to greet you.

Above: San Francisco Mayor London Breed (center) with Welcome Ambassadors. (Photo: Louis Raphael)

San Francisco's Welcome Ambassadors are ready to help improve your visitor experience.

Not sure how to get to Fisherman's Wharf? Our Welcome Ambassadors can provide directions to popular visitor attractions.

Looking for restaurant recommendations near your Union Square hotel? Our Welcome Ambassadors can help you find exactly the kind of meal you're craving.

Need someone to take a picture of you and your fellow travelers in front of a legendary San Francisco landmark? Our Welcome Ambassadors would be happy to do that for you.

For visitors and residents alike, our Welcome Ambassadors provide a friendly welcome during commuting hours at main transit stops along Market Street from Powell Street to the Ferry Building.


Our Welcome Ambassadors are knowledgable, multi-lingual, and committed to sharing their love of San Francisco with you. You can find them out and about, 7 days a week, in some of our most popular neighborhoods—including Chinatown, Fisherman's Wharf, North Beach, and SoMa — from 8 a.m. to 8 p.m. Just look for their bright orange jackets or shirts.

For a map of the coverage area click here

November 2021 Newsletter
December 2021 Newsletter
January 2022 Newsletter
February 2022 Newsletter
March 2022 Newsletter

For more information please contact Mandy Hall.

Share photos of your interactions with the Welcome Ambassadors on social media and tag us using: #onlyinsf, #ourgateisopen, and #SFWelcomesYou.